Being What You Want: problematic kataphatic identity vs. potential of apophatic identity? (Part #2)
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In the case of individuals, many approaches are taken to expressing and defining identity. These may include:
Whilst such devices may be given greatest visibility and significance at the global level (Olympic Games, etc), they of course have their analogues at the national and local levels. People may be encouraged by their context to aspire to some such recognition. Failure to do so may contribute to ensuring that a person is instantly forgettable -- even to be defined as a "nobody".
However the kataphatic approach is more egalitarian than this argument so far implies. Authorities are assiduous in ensuring a degree of recognition of individuals, defining them unambiguously in far more specific ways. These include:
Market research necessarily devotes considerable resources to identifying people as distinct consumer types. For example the 10 identified by Experian in its Mosaic Global framework are: Rural Inheritance, Post Industrial Survivors, Low Income Elders, Metropolitan Strugglers, Hard Working Blue Collar, Routine Service Workers, Career and Family, Comfortable Retirement, Bourgeois Prosperity and Sophisticated Singles. Within this global group classification, each country contains its own unique typology and these have country-specific names such as High Rise in Paris (France), Local Shop Keepers (Greece), Busy Bush and Beach (Australia), Green Idealists (Denmark), Expats and Super Rich (Hong Kong), Celtic Roots (Ireland), Suits and Gumboots (New Zealand) and Southern Blues (USA).
Membership societies may also be assiduous in maintaining profiles of their members and a mean of establishing their identity. This has in recent years been extended into the profiling in professional and social networking sites on the web.
At the personal level, individuals define each other in terms of sets of attributes, qualities such as "nice", "good", "helpful", etc that echo values attributed to divinity -- necessarily on a far larger scale. Definitions of identity may however be much simpler, offered in tangible physical terms: "tall", "short", "fat", "thin", "strong", "weak", etc. -- and in terms of associated behaviors and constraints. Gender and ethnicity are perhaps the most obvious.
The impersonality of many of these definitions of identity is partially compensated by the intimate personalization associated with various forms of personality typing. It is perhaps in this sense that the appeal of astrological signs and horoscopes should be understood. More conventional psychological approaches, on which employers may depend, include Myers-Briggs Type Indicator, enneagram types, DISC assessment, Five Factor Model, Lüscher Colour Test. Static understandings of identity may be modified by the possibility of development through various degrees and levels as indicated by the AQAL system, or various forms of initiation promoted by secret and esoteric societies (Varieties of Rebirth: distinguishing ways of being "born again", 2004).
Some of these approaches to defining identity are associated with fitting people into teams, or assessing their performance in teams, notably the Belbin Team Role Inventory. This highlights the issue of stereotyping and the degree to which individuals may be miscast in roles for which others find them appropriate.
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